CRM & Custom Software Development
Custom CRM and business software built around how your team sells, not a rigid template.
Overview
Most businesses run customers through spreadsheets and WhatsApp, or pay for generic CRM software full of unused features. Rayonex builds CRM and business software around your sales process, so every lead is tracked, every follow-up has an owner, and management sees what is happening.
What we build
- Lead managementWebsite, WhatsApp, calls and social leads in one system with history.
- Sales pipelinesStage-based pipelines shaped to how you actually sell.
- Follow-up automationReminders, overdue alerts and recurring tasks so nothing slips.
- Roles and accessEach person sees exactly what they need.
- Dashboards and reportingLive leads, conversions, team performance and revenue.
- IntegrationsWhatsApp Business, email, website forms and ad platforms.
How we build it
- Requirement mappingWe study how your sales process runs today.
- System designPipeline stages, roles, data and core modules.
- UI/UX designA simple interface your team will use.
- DevelopmentSecure, scalable backend and database work.
- Integration setupWebsite, WhatsApp, email and ad platforms connected.
- Testing and trainingReal testing, then hands-on team training.
- Launch and supportGo-live help, updates and new features.
Built by the people you talk to.
No account managers. Direct answers from the team building your system.
Book a Free ConsultationWhy custom, not off-the-shelf
- Pay only for features you use.
- Matches your real sales process.
- Your data stays under your control.
- Grows with new modules and automations.
- Direct support from its builders.
Common modules
Lead captureDeduplication and assignment rules.
Pipeline viewsKanban and list, configurable stages.
Activity timelineCalls, meetings, notes and messages logged.
SchedulingBookings and site visits with reminders.
PaymentsCollection tracking with due-date reminders.
PermissionsRole-based access and audit logs.
Who this is for
Any business tired of losing leads: real estate, retail, clinics, agencies, consultancies and B2B sales teams that want software built around how they sell.